The bubbly is set to retail at R799 per bottle, and the first release will be limited to 4 500 bottles. It has been described as a "flagship innovation" that is able to stand alongside some of the world's luxury brands.
The launch of her new bubbly has been delayed due to the Covid-19 pandemic and the lockdown regulations that prohibited the sale of alcohol. The luxury bubbly was announced at the Sun Met earlier this year, with much fanfare.