Queen Latifah Partners with Lenovo For 'Evolve Small' Campaign To Support Small Business Owners

Queen Latifah, renowned multihyphenate and co-founder of Flavor Unit Entertainment, is collaborating with Lenovo for the "Evolve Small" initiative to support small businesses. Recognizing the challenges faced by small enterprises, especially in their early years, Queen Latifah will use AI technology to represent select small businesses on billboards and social media in six major cities.

Small businesses in Atlanta, Chicago, Dallas, Raleigh, Toronto, or Los Angeles have the opportunity to win the platinum prize, including a $15,000 cash grant, the latest Lenovo technology, leadership and mental health support, and small business coaching from mental health counselor Chantel Cohen. Additionally, the prize includes a 1:1 mentorship session with Queen Latifah, providing valuable insights and guidance.

Queen Latifah emphasizes the importance of supporting small businesses, describing them as the backbone of the country. Through "Evolve Small," she aims to contribute to the success of these businesses by offering finance, technology, mentorship, and promotional support, particularly focusing on minority women and those with disabilities.

The Grammy Award winner understands the financial constraints faced by small businesses, and the initiative aims to provide them with resources and exposure they might not afford otherwise. Queen Latifah encourages small business owners to share their challenges, concerns, and creative ideas during mentorship sessions, ensuring a comprehensive and supportive dialogue.

As Queen Latifah prepares to resume filming for "The Equalizer," she remains committed to promoting self-care, emphasizing the importance of taking breaks and incorporating moments of relaxation into a busy schedule. The "Evolve Small" initiative showcases her dedication to empowering and uplifting entrepreneurs, contributing to their growth and success.