“Inspired by the inimitable style and undeniable influence of black cowboys and cowgirls,” per the press release, the new line from Beyoncé’s Ivy Park x Adidas collaboration is packed with contemporary takes on classic Western wear with a sporty twist, of course. Highlights include denim chaps ($140), snap pants ($130) and bodysuits ($75), cow-print bras ($65) and tights ($85), and second-skin catsuits in bright blue ($160) and pale purple ($140).
In a first for the brand, children’s styles as modeled by Beyoncé’s own little ones, Blue Ivy, Sir and Rumi Carter — will also be available. And there are five new footwear styles up for grabs, too. Priced from $25 (for accessories) to $200 (for shoes and outerwear), Ivy Park Rodeo will drop exclusively on Adidas.com at 2 p.m. ET today.
You’ll have a second chance to snag your favorite styles on Friday, though, when the launch expands to include a handful of other retailers: ASOS, Bandier, Finish Line, Foot Locker, JD Sports, Nordstrom and SNS. But you’d better act fast if you spy something you like; most items from Beyoncé’s previous Flex Park collection sold out in hours, as did her wintry Icy Park line and earlier Ivy Park releases.